Google Voice Search optimization 2021

Google processes more than 40,000 search queries, every second and that number is constantly growing every year. Furthermore, Studies show that approximately 13% of all households in the United States own a smart speaker like Amazon Echo, Apple Homepod and Google Home/Nest. Let’s see how Google voice search is shaping the future of marketing. Despite the fact that voice search is usually built as a software application, it can also be developed as a service.

The evolution of voice search - Taking a step back, let’s dive into the evolution of voice search. Only a few years back, voice search was a new phenomenon. Siri wasn’t a practical function on your iPhone but instead a silly and fun feature, which was hardly taken seriously. That’s because the technology wasn’t exactly there yet and people didn’t see the need for a hands-free search option. Artificial Intelligence couldn’t pick up on the language very well. But over time, the utilization of mobile searches has increased and the desire for consumer convenience has increased. So the technology got better.

Why is Google voice search important? - You might be feeling, “Voice search? None of my clients uses that!” So, let’s take a look at some of the industry statistics. You might realize how fast voice search is growing and why you should start optimizing your website for it too. 50% of all searches will be voice searches by the end of 2020. 50% of people presently utilize voice search when researching products as per Social Media Today. 40% of adults now utilize voice search at least once per day. As per estimations, 40,000 searches will be performed every second by the end of 2020, half of which will be google voice search.

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